The original website loading speed was 2.5 seconds, negatively impacting both SEO and user experience. We implemented comprehensive optimization, resulting in an impressive improvement: the website now loads in 0.5 seconds. This saves visitors up to 50 hours of waiting time annually. Here's how we achieved it: Detailed Performance Audit: Analysis using Lighthouse and PHP/SQL profiling helped pinpoint performance bottlenecks. Advanced Caching: We implemented a combination of full-page and fragment caching at the server level. Frontend Optimization: CSS/JS merging and minification, WebP image formats, and lazy-loading of content. Automation and Monitoring: Regular cache clearing and deployment of performance monitoring tools (UptimeRobot). By speeding up the website, we significantly improved user experience, reduced bounce rates, and strengthened search engine rankings.
Impressed with our work? Let's discuss your next project.
Complete the form below to start a conversation